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Practice Areas
Market Analysis and Opportunity Assessment  
Segmentation & End-User Needs Analysis  
Channels and Partners Strategy  
Brand & Value Perception  
Pricing Analysis and Optimization  
 
Technology Coverage Areas
Our expertise ranges across many areas. See what we cover here.  
 
Product Life Cycle
Market Strategy Development  
Market Strategy Implementation  
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Capability • Integrity • Objectivity

IDC Consulting leverages the trusted knowledgebase, research and analysis of IDC to deliver fact-based, actionable advice on all phases of market strategy. 

Based on our worldwide practice with local perspective and proven methodologies, we offer unmatched expertise and a superior knowledge of today’s market to address your business and market challenges.
 
Our Value Proposition
IDC Consulting delivers high value and incisive market intelligence and advisory services that are based on direct market research, proprietary knowledge database build over the past 40 years and deep domain expertise. We are unique in being able to bring together the following six capabilities to support our clients in their market research and to provide our clients with defensible and fact-based recommendations:
  • Global and regional research for worldwide and emerging market trends and technology consumption
  • Local country research for more granular market analysis and country specific advisory consultation
  • Focused Industry research that delivers market insights on technology consumption specific to the vertical
  • Primary research of consumer and business end user ICT spending and technology buying behavior
  • Supply-side research of ICT vendor strategies, capabilities and industry perspectives
  • Channels, alliances and partnership research for go-to-market strategies
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IDC Consulting provides Solutions to Meet Clients' Market Strategy Needs.  Our consultants and industry analysts join you on a project team that focuses on delivering conclusions and recommendations for a successful market strategy covering all the key marketing aspects and all the stages of the market evolution. Image2
 

 

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Sales Contact
Amit Gupta
Vice President, Asia/Pacific
Tel: +65-6829-7516
Email: agupta@idc.com
 
Featured Analyst
Mayur Sahni
Mayur Sahni
Senior Market Analyst, Services, Practice Group, IDC Asia/Pacific
 
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