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"Dynamic IT - When Small Can Also Be Beautiful"
IDC's Asia/Pacific Small to Medium Business Conference 2005

Conference
March 15, 2005
Hilton Hotel, Kuala Lumpur, Malaysia
April 28, 2005
Amari Watergate Hotel, Bankgkok, Thailand
April 8, 2005
Shangri-La Hotel, Manila, Philippines
 
 
IDC's Asia/Pacific Small to Medium Business Conference 2005
 
Small businesses still have big IT needs
 

One of the biggest challenges facing Small to Medium Businesses (SMBs) today is that although they may not have large budgets, their IT requirements are still based on robust infrastructure and sophisticated IT requirements. So, how do SMBs manage this paradox? IDC's Small to Medium Business Road Show is designed to provide SMBs with the full scope of the IT&T options available to them today.

This is an essential conference for SMB IT decision makers, as IT & T options are unraveled within limited budgets, with particular emphasis on what is available for SMBs that is comparable to the advantages enjoyed by larger enterprises.

Although, by their nature, SMBs have smaller budgets, they still make up more than 50 percent of the IT business spend in Asia/Pacific.

IDC expects that the SMB market will continue to mature, with firms consuming more complex technologies as they become more affordable and readily available. The most significant paradox here is that while each buying organization's budget may not be large, it is nevertheless sizeable in comparison to other investments that may be made.

 
Why you must attend
 

IDC estimates that only one third of SMBs in Asia/Pacific have a dedicated IT Manager, and that IT infrastructure decisions are made by CEOs, MDs and other non-technical managers. IDC's Asia/Pacific Small to Medium Business Conference 2005 brings together industry experts and thought leaders to detail potential solutions and clarify the issues essential to prudent investment in these technologies.

Frequently IT products and services are designed for the larger scale requirements - which leaves you searching for solutions that will meet your needs. Larger scale solutions are also often complicated, where SMBs need simplified solutions that meet their needs without breaking the budget.

This one-day conference will present an array of solutions and options specifically designed for SMBs.

And you will also benefit from the invaluable information resources and networking opportunities available with IDC, its partners and your fellow peers.

 
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Events Contact

Celestine Tan
Senior Manager, Event Marketing Services
Tel: +65-6829-7711
Fax: +65-6220-6116
Email: celestinetan@idc.com

Joyes Lim
Senior Executive, Event Marketing Services
Tel: +65-6829-7750
Fax: +65-6220-6116
Email: joyeslim@idc.com

 
Press Contact
Lay-Fang Tan
Marketing Manager
Tel: +65-6829-7731
Fax: +65-6220-6116
Email: lftan@idc.com
 
Sponsorship Contact

Rahulan Sivananthan
Regional Account Manager,
Asia/Pacific Conferences

Tel: +603 2169 7533
Fax: +603 2163 5098
Email: rsivananthan@idc.com

 
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