| Track 2: Software & Services: New Markets, Capabilities and Business Models |
Venue: Swallow Room, level 3 |
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| 1:05 - 1:45 pm |
Services Transformation: How New Business Models, Globalization and Web 2.0 Are Redefining CIO Sourcing Strategies |
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Philip Carter
Associate Research Director, Asia/Pacific IT Services Research, IDC Asia/Pacific |
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With the focus squarely on technology driving enterprise innovation while at the same time reducing costs, CIOs in the Asia/Pacific region are being asked to investigate new ways to use hardware, software and services in order to fuel business transformation. In the context of services, the combination of hosted delivery models, utility computing, global sourcing and next generation web technologies are not only driving dynamic changes in how customers are consuming IT and business process services, but are also setting the stage for a potential tectonic shift in the player environment. Vendors are being forced to continually innovate with regards their delivery capabilities and partner ecosystems in order to survive, to the potential benefit of the end-users. This session will provide insight into how this transformation is enabling new players to enter the market, requiring the creation of new ecosystems, resetting pricing structures, shifting the means of innovation, and driving the need for a new governance model, all of which will impact not just service providers but also technology firms. This session will also provide guidance on what vendors should do to manage the impact of these changes on their businesses. |
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| 1:50 - 2:30 pm |
Software Appliances: Empty Vessels or Promises of A New Day? |
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Wilvin Chee
Research Director, Asia/Pacific Software Research, IDC Asia/Pacific |
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Software appliances have the potential to become mainstream and significantly disrupt the traditional layer-cake form factors of software as it is delivered today. They offer the promise of a simplified world where ISVs can develop to and support a single operating system platform, yet deliver anywhere, anytime, and anyplace. End-users will not be limited to on-premise or on-demand, but will enjoy a hybrid deployment model. However, this increased simplicity and flexibility will also cause a seismic shift in market dynamics that will affect partnerships, channel programs, and business models. In his presentation, Wilvin Chee will discuss the changing dynamics, foundations of a successful strategy, end-user expectations, and challenges relevant to the ecosystem of software appliances. |
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| 2:35 - 3:15 pm |
Software as a Service: Shifting into New Gear |
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Dr. Patrick Chan
Chief Technology Advisor, IDC Asia/Pacific Emerging Technologies, IDC Asia/Pacific |
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Software as a Service (SaaS) concept has disruptively entered the enterprise software market in the last few years. Increased pressure on enterprises and startups to move at a pace faster than before has steered new focus on software requirements. IDC reflects on the existing Software as a Service market, end-user perceptions, and emerging offerings in the Asia/Pacific market that are shaping the future of software. Enterprises and consumers will need software but software of tomorrow is definitely changing, in terms of usage, delivery, subscription and management. This session will shed light on the business and technological properties of these new emerging Software as a Service offerings and innovations that are bound to stir thoughts and benefit the audience in the long run. Take note and keep pace. |
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