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Directions 2006

IDC's Asia/Pacific Directions 2006
"Agenda for a Shrinking Globe: Seizing Opportunities in a Connected World"
Conference

April 20, 2006
Suntec International Convention and Exhibition Centre
Ballroom 2 and 3, Level 2, Singapore

April 20, 2006
Suntec International Convention and Exhibition Centre, Singapore
May 16, 2006
Tokyo, Japan
April 25, 2006
The Ritz-Carlton Hotel, Kuala Lumpur, Malaysia
May 18, 2006
Grand Intercontinental Hotel, Seoul, Korea
April 26, 2006
Beijing Swissotel, Beijing, China
May 23, 2006
Grand Hyatt, Taipei, Taiwan
April 27, 2006
Star City, Sydney, Australia
July 26, 2006
Intercontinental Eros Park Royal, New Delhi, India
May 02, 2006
Hilton Hotel, Auckland, New Zealand
July 28, 2006
The Taj Residency, MG Road, Bangalore, India
May 10, 2006
Four Seasons Hotel, Bangkok, Thailand
 
 
IDC's Asia/Pacific Directions 2006
 
General Sessions
 
8:30 am Registration

  9:00 - 9:10 am Welcome and Introduction.
    Eva Au Eva Au
Managing Director, IDC Asia/Pacific

  9:10 - 9:40 am IT & Communications: Disruption Ahead
    Philippe de Marcillac Philippe de Marcillac
Senior Vice President, International Business Units, IDC
   

Beneath a deceptively calm outlook for the IT and communications markets, trends are afoot that will reshape the industry -- and disrupt the unprepared -- for years, if not decades to come. They start with the "flattening" of the world under globalization and extend to the unintended consequences of our increased connectedness through the Internet, convergence, and invisible computing. China, mobility, offshoring, peer-to-peer, open source, India, sensors, wireless, Google, demographics, oil prices, security, Metcalfe's Law, Dynamic IT -- how do they all fit together? Out of which challenges will come what opportunities? In this session, Mr. De Marcillac will analyze the interplay between a "shrinking globe" and our "connected world," pull out the key trends and their implications, and thus offer an excellent starting premise for the rest of the day's sessions to follow.


  9:40 - 10:10 am Playing the Right Host, Providing the Right Management: Managed Services 2.0
    Sandra Ng Sandra Ng
Vice President, Asia/Pacific Communications, Peripherals and Services Research
    In this presentation, Ms. Ng will be providing an update on the Managed Services marketplace since the rising interest and entry of Telcos in the region to gain a share of the IT sector. The converged ICT marketplace has expanded the ecosystem, led to changes in competitive and partnership dynamics between Telcos, IT service providers and Network equipment vendors. Last year, Ms. Ng gave an overview of the emerging threat from Telcos and the potential impact on ITSP. This year, she will be sharing what had happened in the last 9 months and how that has changed the marketplace. More importantly, she will be highlighting what is likely to happen moving forward and how the three communities come together to compete and/or partner to serve the user community as the latter is trying to effectively balance in-house v.s. outsourced ICT solutions.

  10:10 - 10:40 am Shaken and Stirred: Where Will Future Profits in the Creation, Distribution, and Management of Software Come From?
    Puni Rajah Puni Rajah
Contributing Analyst, IDC Asia/Pacific
   

Business models in the software industry are in a state of flux. Software as a service, subscription, open source licensing and other models are here to stay, and new ecosystems are forming based on a set of business criteria that many established ISVs and their services partners cannot meet today. In this session, IDC will share research and insights into how the software industry is changing in the face of this disruption, and will identify challenges and opportunities that will result for software vendors as well as for the rest of the interconnected IT industry.


  10:40 - 11:10 am Coffee Break

  11:10 - 11:40 am What Asians Want From Consumer Technology
    Bryan Ma Bryan Ma
Associate Director, Asia/Pacific Personal Systems Research
    With the plethora of announcements at recent trade shows, the technology sector is clearly heating up around consumers for potential growth. Yet many of these ideas are coming from other regions in the world like the US. Join IDC's Associate Director of Asia/Pacific Personal Systems Research, Bryan Ma in this session as he highlights the unique buying patterns amongst Asians that could dictate different consumer adoption than the rest of the world. Supported with IDC's end-user survey results, Mr. Ma will sort through all sorts of technologies, be it audio/video products, desktop and notebook PCs, mobile phones, and other consumer sectors, to see what consumers will be attracted to, and how this may in fact differ drastically even by country within the very diverse Asia/Pacific region.

  11:40 - 12:10 pm The Dynamic Asia/Pacific: Where are the Opportunities?
    Avneesh Saxena Avneesh Saxena
Vice President, Asia/Pacific Systems, Storage and Software Research
    Asia/Pacific is truly the most exciting market to be in with two of most populous and fastest growing economies, and a range of emerging ICT opportunities across markets with different maturity levels. With WTO and improving communication networks breaking barriers, the entire world is here looking for operational cost-benefits and/or vibrant growth from sales. But Asia/Pacific is no one country, and the hetrogenity calls for a deeper understanding of the markets to unveil where the opportunities exist and how to avail them. In this session Mr Saxena walks through important markets and segments and will also discuss the readiness of A/P enterprises towards Dynamic IT.

  12:10 - 1:15 pm Lunch

  1:15 - 2:55 pm

Concurrent track sessions will provide comprehensive insights on specific industry segments critical in today's economic climate. Organized into three tracks, the sessions will cover the hottest and latest in IT and telecommunications, and go-to-market strategies.


  3:00 - 3:30 pm Coffee

  3:30 - 4:00 pm Application Aware Networks
    Mark Winther Mark Winther
Group Vice President & General Manager, Worldwide Telecommunications, IDC
    All enterprises are de-fragmenting their IT environments by consolidating data centers, centralizing server and storage capacity, combining or virtualizing call centers, and shrinking the number of application images. To improve workforce productivity, enterprises are are deploying thin-client, web-based and mobile applications. This places new burdens on the network to secure, monitor and control application performances. Next generation IP VPNs enable the enterprise transformation to consolidated dynamic IT environments. This session will address technologies and opportunities for security, compliancy, application monitoring and WAN optimization in managed network services.

  4:00 - 4:30 pm Disruptive Innovation for Growth: Winning over Competitors and Challenging Incumbents
    Vito Mabrucco Vito Mabrucco
Group Vice President and Managing Director, IDC
    Global expansion and emerging markets represent opportunity for growth-minded organizations, and understanding how to win over competitors and challenge incumbents in those markets is critical to success. In this session, Vito Mabrucco, Group Vice President and Managing Director, IDC will discuss how companies can improve their success rate in entering new markets through the understanding and application of the Disruptive Innovation model. Using examples and applying it to technology markets, Vito will help provide a framework for organizations that are planning for growth in new markets or increasing their share in existing markets. He will also touch on how segmenting customers and markets based on jobs to be done can provide an innovative approach to market planning.

  4:30 - 4:45 pm Closing Remarks
    Steve Phillips Steve Phillips
Vice President, Sales, IDC Asia/Pacific

    IDC reserves the right to amend the agenda, as deemed necessary, without prior notice.
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