Web 2.0 is one of the most talked about phenomena in the IT and Telecoms space today. The rising popularity of blogging, social networking, online media and virtual worlds is having a fundamental impact on our lives as a consumer and, increasingly so, as a business users and buyers of IT. The consumer segment dominates the Web 2.0 industry at the moment but the enterprise segment could also benefit from leveraging these applications and fundamentally change their ways of doing business.

In this breakfast briefing, Claus Mortensen will discuss the impact and opportunities of Web 2.0 on enterprises, vendors and media players in the digital marketplace.