Event Details

Information explosion & change are the two factors and key contributors to the rapid growth of the business analytics & business intelligence market in Asia/Pacific.

Evidence of the competitive value of business intelligence (BI) and analytics solutions is growing. BI data warehouse (DW) tools and analytic applications, a set of technologies and processes that IDC refers to as business analytics are being deployed to support strategic decision making across all industries.

An increasing number of organizations are making BI functionality more pervasively available to all decision makers, executives, staff employees, managers and suppliers. However, having a pervasively available BI solution in an organization means much more than distributing basic reports to all stakeholders.

Lately, IDC is seeing instances where BI solutions are being deployed to help automate the process and manner in which key operational decisions are being made. The need for pervasive BI in an organization becomes readily apparent as well as the need to move the definition of "BI" beyond simply disseminating information to all.

Though BI is gaining mainstream interest, the legacy of low adoption rates, shelf-ware, and failed DW projects persist. During the last 5 years, BI solutions have improved in performance, availability, and user interfaces enabling deployment of decision support and automation functionality to more users. IDC is also seeing early signs of a shift towards the vision of Intelligent Process Automation.

Long term trends suggest that Asia Pacific is in the first stages of BI solution adoption. As BI becomes more pervasive, IDC expects to see new users spanning the entire organization at all levels. Furthermore, as the enterprise gains insight into the new information revealed by strategic BI adoption, the spectrum of the strategic and operational decision making process will become further automated and integrated.

Yet, many companies and other organizations remain unclear and unaware of the best practices in achieving pervasive BI, leveraging analytics for competitive advantage. Historical view of BI as a set of tools for either reporting or for analysis by a few analysts persists. Operational BI, real-time analytics, decision management, active and dynamic data warehousing, business activity monitoring, dashboarding are often being used in an interchangeable manner, further confusing end users. A large new set of organizations in Asia/Pacific are planning or starting to deploy their first BI systems. Many of these organizations don’t have the necessary expertise to succeed in such efforts, while the more technology savvy organizations are seeking to maximize existing business analytics/ BI investments.

Some of the key topics and discussion points covered in this event are:

• Snapshots, Trends and Drivers in Asia/Pacific Business Analytics Market
• Industry Focus Business Analytics/ Business Intelligence Topic (Government, FSI, Telecommunications, Retail)
• Best Practices in Business Analytics Implementations
• Davids & Goliaths in the Asia/Pacific exc. Japan Business Analytics Market
• The Time is Now. The Solution is Appliance
• Spending Priorities, Intentions and Challenges: What do Asia Pacific End-Users Think & Want for Business Analytics?
• Improving Organizational Decision-Making through Pervasive BI: The 5 Key Factors

This event will look at end-users' priorities, challenges and needs, the post- consolidation BA market landscape and explore key factors and best practices in achieving more pervasive BI to enable better fact-based decision making in an organization.

This event is designed for IT decision makers focusing on technology acquisition and implementation in the organization, to the line of business heads of key business functions like Sales, Marketing, CRM heads from non-vendor organizations.

Registration through IDC Circle only
You can register for this event on the IDC Circle at www.IDCcircle.com on a complimentary basis (redemption of 150 IDC points) if you are a IT decision maker focusing on technology acquisition and implementation in the organization, or line of business heads of key business functions like Sales, Marketing, CRM heads from non-vendor organizations only otherwise a conference fee of S$500 applies. IDC reserves the right to decline any registration deemed inappropriate both online and on-site.

• If you are not a member of the IDC Circle, please click here to become a member (membership is free) and register for this event.
• If you are already a member of the IDC Circle, please click here to login and register for this event.

For any registration queries, please contact Joyes Lim at email joyeslim@idc.com or tel: +65 6829 7750.

If you are a member of the press, please register here instead.